YouTube users watch more than a billion (yes with a B) hours every day. Yet only 9 percent of small businesses have started their channels. Businesses are now more likely to take advantage of the growing YouTube usage.
This guide will show how do you create a YouTube channel to promote your business. We also discuss how to attract new customers to your existing customers. We will also discuss the best strategies to build a successful YouTube channel.
10 steps to create a YouTube channel
1. Make a YouTube account
You will need to log in to your Google account to set up your YouTube account to manage your channel.
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A brand account can be used to manage your channel. This will allow you to scale your business more quickly.
This is a brief overview of how to set up a YouTube account for your business.
1. You can visit YouTube from your Google account.
2. You will see your account and any brand accounts that you manage. There is also the option to create new channels.
3. Click on “Create a new channel” to be taken to a screen where you can create a brand account. Click “Create” to choose a channel name and upload a profile photo, such as your logo.
2. Create your channel art
Channel art can be a great way for your brand. To shine through and make YouTube more engaging. YouTube recommends that channel art be less than 4MB in size. And not exceed 2048×1152 pixels.
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However, YouTube recommends 2560×1440 pixels for the best results across all devices.
YouTube will show you a preview of every image you load, so you can see how it will look on different devices. You can also adjust the crop of your image.
3. Complete your profile
Click the gear icon below your channel artwork to unlock all customization options.
The pop-up “Channel settings” will appear. Click on the “Customize channel layout” option to enable it. Click Save.
Now you’ll see a wider selection of options, broken down into five tabs: Videos, Home, Playlists, and Channels, as well as About.
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To edit the details of your store, go to the About tab.
Give a description of your store and products under “Description”. To help people search YouTube for you. Keep in mind any key keywords that are relevant to your store.
4. Plan your content
Once your channel is up and running. You can start to think about your YouTube videos.
Your content marketing strategy can include video. It is a great way to offer your customers high-quality. Informative and entertaining content that will keep them coming back for more.
YouTube is also the second largest search engine on the globe. YouTube can be a great place for new customers.
To find what they are looking for if your videos are optimized to search.
Video quality is important, but it’s equally important to keep your target audience in view.
5. Make a trailer for your new page visitors.
Make a compelling trailer for your YouTube channel when you create it. Channel trailers are similar to movie trailers. It is designed to show people what your channel has to offer.
The channel trailer is the most important thing. Viewers see after viewing your channel icon and channel art.
It automatically plays whenever non-subscribed users visit your YouTube channel. If done correctly. Your channel trailer will help convert visitors to subscribers.
6. Upload your first YouTube video
After you have learned all about how to make a YouTube channel and spent some time editing and creating your videos. It is time to publish your channel with just a few mouse clicks.
Go to your channel, click Upload Video, and upload your video using the YouTube video maker.
7. Optimize your videos for search
If you want your videos to be noticed, it is important to keep up with your YouTube SEO. YouTube uploads 500 hours of video every minute.
You need to do everything you can to make your videos stand out. To have any chance of being noticed, you will need to consistently produce high-quality content.
Each element of your videos can make a difference in how prominently they appear in search results.
Let’s look at some ways you can increase your YouTube rankings and reach viewers when they are most in need of you.
8. Upload new videos regularly
It is essential that you create videos regularly if you want your YouTube efforts to make a profit for your company. Consistency is the key to making your YouTube journey a success.
Consistent channels increase viewership tweakvip.come as it is easier for viewers to subscribe and watch more videos. This is what you’ll notice when you look at the feeds of your favorite YouTubers.
9. Promote your YouTube channel
Cross-promoting your YouTube channel on other networks can help increase your YouTube ROI.
To increase the reach of your content. You can promote it on social media networks such as Instagram Stories, Facebook, and TikTok.
10. Get involved in your community
You can reply to comments, even negative ones, ask and answer questions, and “heart” comments to let viewers know which comments are important.
To increase your YouTube viewership. You could poll your audience. This is crucial if you want to make more money.
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